Filed In:
Identity Design
From Jacci Howard Bear, About.com Guide
Do you know who you are? Can you express your client's identity in print? Identity Design or Corporate Identity is the face you put forward, usually in print, in the form of logos, business cards, letterhead, and other materials. Give you or your client an identity makeover with tips and tutorials for logos, letterhead, business cards and other corporate identity elements.
Do you know who you are? Can you express your client's identity in print? Identity Design or Corporate Identity is the face you put forward, usually in print, in the form of logos, business cards, letterhead, and other materials. Give you or your client an identity makeover with tips and tutorials for logos, letterhead, business cards and other corporate identity elements.
Identity Systems
The traditional trio of logo, letterhead, and business card make up a basic identity system but there's much more to consider when developing an identity system from scratch.
Components of an Identity System
Find out which items make up the typical identity system.
Create a Basic Identity System of Letterhead, Business Card, Envelopes
Who are you? How do you look on paper? Despite the surge in email use, professionally designed printed stationery packages are crucial to making a good first impression. A basic corporate identity system or stationery package consists of letterhead, envelopes, and business cards.
What's the Best Software for Logo Design?
PowerPoint, Word, and Publisher are not the best tools for crafting quality logos. Find out what software works for logo design and why.
Parts of a Business Card
Most business cards will have at least a name of a person or company but there are other essential and useful elements of a good business card.
What Color is Corporate Blue?
Long considered a corporate color, blue, especially medium and darker blues, is associated with intelligence, stability, unity, and conservatism.
Aarschotse Basketball Club
Gary Priester makes makeover magic look as easy as ABC (or abc) with this sports logo.
American Cinema Editors
The Makeover Maven uses film symbols in a variety of ways in this logo makeover.
Business Cards & Logos
A variety of business card and logo makeovers presented in before & after format with a few comments on each redo from Gary Priester.
Chef Solutions
Lots of tasty tidbits come together for the final logo makeover by Gary Priester in his Son of the Makeover Maven series.
City Trees
See how many ways Gary Priester can incorporate trees into a logo for a dozen different looks.
Integrated Branding
Chuck Green helps you develop a unified look.
Jim Cummings & Associates
In the first Son of the Makeover Maven series by Gary Priester, he reworks the logo for a writer and consultant.
Mountain Country Foods
Gary Priester shows how he used a variety of graphics techniques to rework this business card and logo featuring a mountain motif.
Putting People on the Internet
The Makeover Maven populates this logo redesign with all kinds of symbolic stick figures.
S&K Cedar Products
Lots of different text effects were tried for this logo makeover and at the end shows off a nifty animation effect.
Ultimobyte
After going through dozens of logo designs, the winning makeover by Gary Priester makes a nice transition from the original - with just a little added punch.