Let Your Samples Dictate Your Portfolio Case Size
The style and size of your portfolio case should be dictated by the type of pieces you have to display rather than the other way around.- A letter size case is easy to carry and showcases smaller works such as business cards, postcards, greeting cards, and simple lettersize fliers nicely.
- You may find that larger than letter sizes allow more flexibility in presenting even small items, allowing you to display several matching pieces on one page. And if your design samples are large, choose a portfolio case that lets you present the full sample without folding, if feasible.
- Also, keep in mind the type of clients you seek as well as where and how you'll present your graphic design portfolio. Too-large portfolio cases can overwhelm some smaller clients and can also be awkward to carry or present when you meet clients at a coffeshop or in a small, cramped office.
"Spend time on the mounting of your work, the big portfolios are really out. Try something about 11" x 14". No Art Director or Creative Director wants you to take over his or her whole desk, besides, if it's smaller, your viewing is much more intimate and personal." Steve Fleshman, Founder/Creative Partner DR2
Alternative Portfolio Cases
Many of those new to desktop publishing start with nothing more than a three-ring notebook and sheet protectors to hold their samples. This is perfectly acceptable although I would recommend avoiding cheap plastic binders. Also, use quality sheet protectors. Some of the cheap ones show scratches or tear easily.You may not need a physical portfolio case at all. Web designers or those who cater primarily to long-distance clients can present their portfolios electronically. The PDF format or online Web portfolios are options on their own or in combination with traditional print graphic design portfolios.
Assignment for Lesson 4 on Portfolios
If you arrived at this page via search you've landed in the middle of a free class offered by email. This lesson is part of the Create a Portfolio in 6 Days email class offered by About Desktop Publishing. Sign up for the 6-lesson class.
