Triangles suggest action. They are dynamic. Triangles may convey either conflict or strength. Triangles can direct movement (up, down, left, right depending on which way they 'point') but rather than moving themselves, they point the way for the reader.
Triangles are suggestive of many different shapes and ideas. They can represent a religious Trinity, a pyramid, a flag or pennant, an arrow, a beacon.
Some ways you can use triangles:
- To symbolize action or conflict. In a logo, a triangle might be better suited to a growing, dynamic high tech company than the more stable, familiar square, for example.
- Related to the first bullet item, use triangles to suggest familiar themes (flag, pyramid, arrow or pointer). A single or a series of triangles can point the eye to important information or act as an arrow to get readers to turn the page.
- To highlight, organize, or set apart information using a solid or outlined triangle. Use a triangle to suggest progression. Place it behind a 'Top 10' list or the steps to accomplish a specific task.
- Replace the letter A or V in text with a trianglur shape that suggests that letter. Try a wedge of pie for the letter A in the phrase Amy's Desserts.
Look at ads, magazines, brochures, logos, and other printed projects . Find examples of the use of triangles either in logo designs, as a shape to break up text or provide emphasis or interest, or as the physical shape of the piece. Look for creative use of triangles such as to replace letters in a nameplate or to represent familiar ideas.