1. Home
  2. Computing & Technology
  3. Desktop Publishing

Clients for Your Business - How to Land the Assignment

Once you find a potential customer for your desktop publishing business how do you convince them to hire you? Learn how to interview clients, show your portfolio, and get the assignment. Once hired, get tips on keeping clients and working with difficult clients.
Can I Skip Using a Freelance Design Contract With Friends or Family?
I was going to do business cards for my uncle and he was insulted when I asked him to sign a contract. My mom agreed with him. Should I just skip using a contract for friends and relatives?
Do I Need a Freelance Design Contract for Small Jobs?
Each time an interview with a potential client is going well and I think I have the assignment, they balk when I bring out my contract. Some seem to think that a contract is unnecessary for such a simple job.
Customer Service
"There’s no real secret to getting your customers to come back. All you need to do is provide customer service that exceeds your customers' expectations and outshines your competitors'." - About Small Business: Canada Guide Susan Ward.
Determining Your Unique Selling Point
Discover the importance of a USP and how to find yours.
Disappearing Clients
What do you do when a client disappears in the middle of a project? Designers at About Graphic Design share a variety of solutions to this sticky problem.
How to Create Your Designer Portfolio
A portfolio is an important marketing tool for many designers. Find out what goes in it, how to assemble it, and what to do when you're short on samples.
How to Present Your Portfolio During Client Meetings
How you use your portfolio is just as important as what goes in it. Learn how to show your portfolio.
How to Tell Prospective Clients What You Do
Writing for Small Business: Canada, guest author Irene Brooks tells you what not to say and what to say when asked "what do you do?"
Qualify Yourself to Clients
Present your qualifications to potential clients and show them why you are the person for the job.
Remotely Working
Writing for About Graphic Design, guest author Nigel Gordijk shares ways to work long distance with clients including ways to maintain effective communication when you can't always meet face-to-face.
Using Customer Profiles
The more you know about your customers the better you can market to them. Find out how to use profiles.
Your Image: Biz Tip #26
Present A Professional Image with tips from About Small Business: Canada Guide Susan Ward.
Your Image: Biz Tip #39
About Small Business: Canada Guide Susan Ward wants you to Project a Trustworthy Image.
Body Language in Business
Robert Brenner teaches you how to read body language and use nonverbal communication to land and keep clients.
Coping With Clients Who Use Your Concept Design—Without Paying
Pariah S. Burke has tips on prevention and cures when clients turn out to be not so nice.
Effective Use of Cold Calls
Most business owners hate the thought of cold-calling to drum up business but Rachel Goldstein has some tips and even a sample script to help you land an assignment with a cold call. All Freelance Work.
Estimating Printing Projects
Advice on preparing a print estimate that won't knock your client completely for a loop. How to make estimates and how to present your estimates.
Rationale, Hiring a Professional Designer
Creative Business gives you ammunition for convincing reluctant clients that they need you.
Should You Take That Freelance Gig?
Sometimes it's better to turn away business. Rachel Goldstein has 7 questions you should ask yourself before accepting an assignment.
The Kind of Designer Your Client Needs
Are your serving your clients? At Creative Latitude Micah Choquette looks at what you can and should be doing for your clients.
When Clients Can't Vocalize What's Wrong
Dani Nordin describes the Creative Brief and how it helps her and clients figure out what is needed.

Explore Desktop Publishing

More from About.com

  1. Home
  2. Computing & Technology
  3. Desktop Publishing
  4. Business of Design
  5. Freelance Design
  6. Get Hired - Work w/ Clients

©2008 About.com, a part of The New York Times Company.

All rights reserved.