From Jacci Howard Bear,
Your Guide to Desktop Publishing.
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There are no absolutely right or wrong ways to choose fonts or mix different fonts. However, there are a few accepted standards that can speed up the font selection process and generally result in typographically attractive and readable compositions. These guidelines won't always work for you, but nine times out of ten they'll give you the results you want with the least amount of trial and error.

A.

• Use Serif Text with Sans Serif Headline
  When in doubt, pair a serif font for body text and a sans serif font for headlines.

• Use Contrasting Styles
  Avoid mixing two very similar typefaces, such as two scripts or two sans serifs. There is not enough contrast and the small differences will cause a visual clash.

• Use Fewer Fonts
  Limit the number of different typefaces used in a single document to no more than three or four.

• Use Proportional Fonts
  Avoid monospaced typefaces for body copy. They draw too much attention to the individual letters distracting the reader from the message.