Publication Art: includes magazine cover or book jacket designs, custom illustrations and photography for books or periodicals, and technical illustration.
Sometimes the desktop publisher may be called upon to provide the artwork themselves in connection with a publishing project. They may contract with others to provide the artwork or they may themselves specialize in a certain type of artwork — providing their services to book or magazine publishers directly or through another designer. This area is not strictly graphics, it also includes typography and page layout for covers, inserts, etc.
While many larger publishers handle the artwork in-house, one market to explore is the creation of jacket designs and artwork for smaller self-publishers or cd inserts for smaller independent bands and music publishers.
16 Categories for Design Specialization:
Finding Your Niche in Desktop Publishing
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Annual Reports, Proposals
Business Forms
Catalogs, Menus, Product Lists
Collaterals
Crafts, Creative Printing
Identity Systems
Marketing Materials
Packaging
Periodicals
Presentation Graphics
Publication Art
Publications
Self-Publishing
Signage
Web Design, Electronic Publishing
Word Processing, Resumes
Finding Your Niche in Desktop Publishing
