Catalogs: can be large or small. Generally they consist of illustrations or photos plus descriptions of the products depicted. Any company that produces a number of products or parts for sale is a potential customer for your catalog design skills.
Catalogs range from small booklets to perfect bound books of hundreds of pages. They present an opportunity for repeat business because product lines and prices often change frequently.
Menus: range from simple price lists to elaborate booklets with photos and illustrations. Like catalogs, restaurant offerings and prices change often resulting in repeat business.
Lists: of products and services including price lists are another example of frequently changing documents that range from simple lists to elaborate designs. Because they may change frequently, businesses (especially small businesses) may have limited budgets so you'll have to come up with creative designs that save money too.
These listings of products and service can all result in regular repeat business beyond the initial design due to changing prices and product lines. Frequently changing data such as in catalogs, menus, and product lists may utilize database-assisted or variable printing options.
16 Categories for Design Specialization:
Finding Your Niche in Desktop Publishing
-
Annual Reports, Proposals
Business Forms
Catalogs, Menus, Product Lists
Collaterals
Crafts, Creative Printing
Identity Systems
Marketing Materials
Packaging
Periodicals
Presentation Graphics
Publication Art
Publications
Self-Publishing
Signage
Web Design, Electronic Publishing
Word Processing, Resumes
Finding Your Niche in Desktop Publishing

