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Use a Lighter Weight Paper

By , About.com Guide

Use lighter paper

Light weight papers make thick catalogs less bulky.

Image by VeeDub via flickr; CC BY 2.0
NEED TO KNOW: basis weight | bulk | paper weight

You can save 10-20% or more by using a paper with a lighter basis weight. For example, 80# paper can cost as much as 20% less than 100# paper. Additionally, lighter weight papers:

  • can reduce mailing costs for large publications such as catalogs and directories.
  • can reduce the overall thickness and bulk making it easier to fold brochures and small booklets.
More ways to Design With Printing in Mind that can save time and money.

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