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Make it Bigger

Grab attention with super-sized text or graphics

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Small Ad with big text and images pushing at the edges.

This ad fills a small space with big text and a big graphic.

© Jacci Howard Bear; licensed to About.com
Put something big in a small space to give it extra emphasis and importance.

Use big words or images to fill up the space, push at the margins. Big indicates importance, abundance, and "too powerful to be contained."

In the sidebar illustration, the paintbrush and company brand name are almost busting out of the ad. Big is best (or Goodman's Best, in this case) and all the rest are insignificant in contrast.

More Ways to Use Images

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