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Articles Index

Reader's Cues: Using Jumplines in Newsletter Design
Help readers keep reading by adding jumplines when articles continue on subsequent pages. Get tips on using and designing jumplines or continuation lines in newspaper, magazine, or newsletter design.

Reader's Cues: End Signs in Newsletter Design
Signal the end of articles in your magazine or newsletter design with graphic accents called end signs. Get tips on designing with end signs.

Reader's Cues: Using Continuation Heads in Newsletter Design
When an article jumps to another page, use continuation heads to introduce the article. Continuation headlines identify stories that continue from previous pages in the newspaper, magazine, or newsletter design.

Using Bylines in Newsletter Design
Bylines give the author of an article credit for their writing. Learn how to effectively incorporate bylines into desktop publishing documents including newsletter design.

Measuring Resolution Inch by Inch
Understanding the differences and use of samples, pixels, dots, and lines in image resolution, scanning, display, and printing. Learn more about SPI, PPI, DPI, and LPI.

Put It In Reverse: Reversed Type Treatments in Desktop Publishing
Here are ways to use reversed type as well as what to avoid when setting text in reversed type.

Save Money on Desktop Publishing
Saving money is good for you, good for your desktop publishing client. But to do it right, cost-savings must be considered at every step of the design and production process. Save money with these tips on design, color, paper, printing, binding, finishing, and much more.

Size Matters: Measuring Type, Paper, and Images
If you've done desktop publishing for any length of time or if you come from a traditional printing or graphic arts field then you already know that DTP involves many different types of measurement systems. The inch and millimeter are only two of several possible units of measure.

Metric System Measurements for Non-Metric Users
It's inevitable that those of us still clinging stubbornly to our inches and yards will eventually have to work with the millimeters, centimeters, and other measures of the metric system. Here's a crash course in the smaller printer measurements that desktop publishers may encounter, especially millimeters.

Page Layout Measurements
Stop inching into desktop publishing. Find out how easy it is to use picas and points for your page layout. Learn the advantages of picas over inches and other typesetting measurements.

PPI - Display Resolution
Understanding the differences and use of samples, pixels, dots, and lines in image resolution, scanning, display, and printing. Learn more about PPI or pixels per inch.

Measuring Type
Effective use of type means knowing how to measure type.

Measuring Paper
For starters, do you know the difference between "Letter" size paper (8.5 x 11 inches) and A4 paper? Get a grip on the basics of paper measurements as they apply to desktop publishing.

DPI - Printer Resolution
Understanding the differences and use of samples, pixels, dots, and lines in image resolution, scanning, display, and printing. Learn more about DPI or dots per inch.

SPI - Image Resolution
Understanding the differences and use of samples, pixels, dots, and lines in image resolution, scanning, display, and printing. Learn more about SPI or samples per inch.

LPI - Halftone Resolution
Understanding the differences and use of samples, pixels, dots, and lines in image resolution, scanning, display, and printing. Learn more about LPI or lines per inch.

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