Desktop Publishing September 2005 Archive

These articles, tutorials, and fun diversions were found round and about. The theme that developed this week is how to make your type look better. The non-designer's guide to practical typeface ... Read More

When choosing colors for a print or Web project, in addition to considering the overall symbolism of colors, you might consider the gender of your target audience. If your brochure, ... Read More

I've always enjoyed every issue of Before & After magazine I've ever read but when the latest issue arrived in the mail and I started reading it I decided that ... Read More

With the recent release of InDesign CS2 and the imminent appearance of QuarkXPress 7 it's time to play the "switch or stick" game. Can QuarkXPress woo back designers who decided ... Read More

You can send greeting cards anytime but the coming months are prime time for the greeting card industry. A greeting card you make yourself can be more meaningful to the ... Read More

Have you ever grabbed for the box of instant potatoes in your kitchen cabinet but ended up with dry milk? Or, trashed a faxed resume because the choice of font ... Read More

I once met a business person who spent a great deal of money on some unique, eye-catching business cards. They were wider and taller than standard business cards, printed ... Read More

What are you gonna use to create, modify, or manage all those cool fonts? Perhaps one of these new offerings: Linotype FontExplorer X - not only does it manage all your ... Read More

Just getting off the ground, the Design Encyclopedia is a Wikipedia-inspired project from UnderConsideration that defines the design profession through entries about design organizations, influential designers, and specific brands/companies. Browse ... Read More

Every desktop publishing document has a message to convey, a primary purpose for existing - or at least it should. Whether creating a party invitation, an annual report, a band ... Read More

contributed by Elisabetta BrunoIf InDesign users thought that Quark lost its face, here is the new one. Quark has just revamped their site. Quark's counterattack to Adobe has a cleaner look ... Read More

Desktop publishing is complicated. Graphic design is not something everyone can do well. However, in a pinch, there are shortcuts, quick fixes, and a few rules of thumb that can ... Read More

Sometimes strict adherence to the principle of contrast can create unpleasant results. Talking about reversed type treatments I offer this warning "Avoid using reversed type on busy photographs. Choose photos with large ... Read More

Is it red or is it orange or is it PMS 1795? What color do you want it to be? If what you see isn't what you're getting, learn what ... Read More

You know the words but do you know what they mean in desktop publishing? An alley isn't a dark, dirty place. Bleeds have no blood, and flush has nothing to ... Read More

Separations are artwork split into component plates of cyan, magenta, yellow, and black in preparation for process printing (CMYK) or into the required number of plates for spot color printing ... Read More

Do you know the visual differences in D'Nealian, Getty-Dubay Italic, Zaner-Bloser, and other styles of handwriting taught in our schools? Do you cross your J, use a rounded W, or ... Read More

The most appropriate text alignment choice is the alignment that works for a particular design. But as much as we may say that alignment depends on the purpose of the ... Read More

In the PGDA partial survey results posted last week, comments by clients on what qualities describe ethics in graphic design, the concept of "listening" appeared frequently: actually LISTENING to what I ... Read More

Erin Ferree writes, "Color is one of the most difficult parts of a design to show accurately to a client." She goes on to briefly explain why in this Creative ... Read More

Cat has published an update on the results of the PGDA survey. In the section asking about the importance of various qualifications it's interesting (and gratifying to many self-taught designers) ... Read More

"ABC's of Proofing" is the latest in a series of free downloadable publications from EFI. (PDF, registration required) Aimed at printers and their customers, this handbook describes proofing - ... Read More