Bigger, Better, Simpler Logos?

Spotted this post by fellow Austinite Prentiss Riddle (@pzriddle). He tweets, "Tried to use the 'Make the Logo Bigger' video at work today in defense of moderation. Unfortunately irony was not enough." Yeah, too subtle.

And speaking of logos. @famouslogos writes about some changes to the Pizza Hut logo. And a few weeks earlier The Evolution of Logo Design in the United States showcased a handful of logos that are now mere shadows of their former selves.